Aisha Sedillo

A Letter From Sarah

Hello All Our Amazing Customers,

As many of you have probably heard, our beautiful building was sold to developers a few years ago and our lease is up at the end of the summer. So, it is with an incredibly heavy heart that I am writing to let you know that Ooh! Aah! Denver will close its doors this summer.  

When I started Ooh! Aah! twelve years ago, I had no idea how it would grow and about all the connections I would make along the way.  Many of you have become friends over the years, and I will miss seeing your smiling faces stopping by to say hello and helping you picking out the perfect gift for your friends. There is no way possible for me to thank you enough for the support over all these years. The community has been beyond amazing to us, and it has been so fun seeing the transition of Tennyson Street grow from the sleepy little street it was, to the bustling destination it is now.  

We will still have our Albuquerque, New Mexico location that will be celebrating 30 years this year! Check out their website at and if you’re in the Knob Hill area, they’d love to see you!

We will be closing Ooh! Aah! Denver on July 15th. Please feel free to stop in, shop our beautiful jewels before they are all gone and most importantly, help us share memories and laughs. Luckily, we won’t be leaving Tennyson Street for good; our sister store, Sarah O. Jewelry, will still be across the street and we have exciting news coming there as well!

With Love and Appreciation,






October 28th- November 4th


WHAT WE ARE DOING: Sarah O. Jewelry & Ooh Aah Jewelry are teaming up with nonprofit 501(c)(3), Family-to-Family, and sponsoring a family affected by our country's recent hurricane disasters.

5% of our total sales for the week (October 29th thru November 4th) will be donated.

WHAT YOU CAN DO: Shop with us on November's First Friday and all week! OR, we will also be accepting donations at either location - Sarah O. Jewelry and Ooh Aah Jewelry Denver - in the form of; cash, check, or Amazon gift cards.

We will be accepting donations from October 19th through November 12th! You can drop your donations off at Sarah O. or Ooh! Aah! Jewelry.



Family-to-Family, Inc. is a grassroots nonprofit 501(c)(3) hunger and poverty relief organization dedicated to providing food, personal hygiene products and other basic life essentials to American families. By connecting donors one-to-one with specific families in need, Family-to-Family’s mission is to bring a large and seemingly intractable problem – poverty – into personal focus, making proactive, attainable results possible…one family at a time.

“The Family-to-Family program really means a lot to me, but it’s more than just food. It’s a connection to another family who cares enough to share that makes this special for my family.”

--Sue Ellen, South Dakota 


VISIT DENVER is celebrating its 11th year of "Know Your Arts" and starts on November 3rd First Friday! Stroll the Berkeley neighborhood and find original art on sale starting at $52.80, as well as live music, food and hands-on art for all ages. Help us support a family in need while celebrating the unique arts the make up our Denver community!

10% off during our Ooh Aah Signature Launch

We are more excited than ever for First Friday, because this month we will be introducing our very own Ooh Aah Signature line! We have curated the details for these designs with our customers' tastes in mind. Don't miss your opportunity to be one of the first to get a peak!

These beauties have been designed as a collection to compliment one another, and make great bridesmaids gifts. They make great gifts for anniversaries, new moms, birthdays as well, and even better gifts to spoil yourself. (We won't tell!)


The best part? If you visit our Ooh Aah Signature pop-up shop on First Friday (Friday, Sept 1st), you will receive 10% off any Ooh Aah Signature pieces!



Can't make it to the shop, but still want a chance to grab something sparkly? Check out our website to shop from home.